to remove filtersPROMOTIONAL FEATURES: The Road to Recovery Essays
17 Jul 2010 | by Noelle McElhatton
OnePost s Graham Cooper CRM Sage s David Beard on the value of CRM in the business ...
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Helen Edwards on Branding: Cooking up a storm
10 Aug 2010 | by Helen Edwards
, packaging, service delivery, line extensions, NPD, CRM, CSR, sponsorship, sampling, promotions, PR ...
Fashion site My-Wardrobe on the hunt for digital agencies
14 Jul 2010 | by Joe Thomas
to roll out a heavyweight direct marketing, CRM, social media, affiliate, paid search and PR activity, and live events, as part of its acquisition and retention efforts. The site has run CRM activity ... by CRM manager Katie Palmer. Balderton, which also has investments in Betfair and LoveFilm, confirmed ...
My-wardrobe.com plans heavyweight marketing drive
14 Jul 2010 | by Joe Thomas
the funding last week. My-wardrobe will roll out heavyweight direct marketing, CRM, social media, affiliate ... are 'culturally specific'. Although My-wardrobe has run CRM activity in the past, it intends to develop a more comprehensive programme to drive loyalty. This will be handled by CRM manager Katie Palmer. Palmer joined ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.
Philips follows sexy toys with hair removal
22 Apr 2010 | by Joe Thomas
Doyle, CRM manager at Philips, said of the campaign: "Our key challenge is to get our compelling message ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
