to remove filtersTrading Places: This week's people moves in advertising, marketing and media
22 Oct 2010 | by Staff
, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 ...
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Is advertising a key Christmas ingredient?
17 Dec 2010 | by Keith Glasspoole
certainly the season for a concentrated CRM effort and offering deals and discounts starting early. A third ...
Very.co.uk bids to interest young mothers
05 Oct 2010 | by Daniel Farey-Jones
Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...
Kelkoo hires Simpson as it launches brand review
31 Aug 2010 | by Jennifer Whitehead
Simpson joins from Glasses Direct, with a brief to develop Kelkoo's integrated marketing strategy and ensure that it has a differentiated product proposition. He will also build the marketing team by recruiting people to work on social marketing and CRM. Kelkoo currently uses Red for public relations but has ...
Don't make a promise you can't keep
18 Aug 2010 | by Kim Benjamin
of CRM at HMV. 'If you make grand promises along the lines of "we always offer you the best prices ...
HMV Group names Sim as first group marketing director
09 Aug 2010 | by Jennifer Whitehead
, the group marketing function has been restructured with three new departments: group CRM; brand creative; and brand marketing. As part of the restructure, Matt Button has been promoted from head of CRM at HMV to lead the group CRM function, which will be responsible for the purehmv and Waterstone's Card rewards ...
French Connection activates online customer reviews
02 Aug 2010 | by Sara Kimberley
and will launch a fashion-based "mini-series" on YouTube at the end of August. The CRM activity coincides ...
PROMOTIONAL FEATURES: The Road to Recovery Essays
17 Jul 2010 | by Noelle McElhatton
OnePost s Graham Cooper CRM Sage s David Beard on the value of CRM in the business ...
Fashion site My-Wardrobe on the hunt for digital agencies
14 Jul 2010 | by Joe Thomas
to roll out a heavyweight direct marketing, CRM, social media, affiliate, paid search and PR activity, and live events, as part of its acquisition and retention efforts. The site has run CRM activity ... by CRM manager Katie Palmer. Balderton, which also has investments in Betfair and LoveFilm, confirmed ...
My-wardrobe.com plans heavyweight marketing drive
14 Jul 2010 | by Joe Thomas
the funding last week. My-wardrobe will roll out heavyweight direct marketing, CRM, social media, affiliate ... are 'culturally specific'. Although My-wardrobe has run CRM activity in the past, it intends to develop a more comprehensive programme to drive loyalty. This will be handled by CRM manager Katie Palmer. Palmer joined ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
