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LBI: The blended future

it to ideas in real time. It seems to us that connecting content and CRM is essential. So your culture has ...

Mazda unveils first brand-led marketing campaign

was created by WPP's Team Mazda Europe, including website development by Syzygy, CRM by Wunderman, and media ...

Content is King

management", "direct marketing" and "CRM", but an ecosystem that uses fantastic content to stimulate ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Volvo 'The Naughty Volvo' by Arnold Worldwide

on and offline CRM elements, produced by EHS 4D. ...

Video: TUI launches Thomson and First Choice ads

, direct mail, E-CRM, in-store and PR activity. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.