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Trading places: this week's people moves

including its partnership with iTunes, its gaming and directory offerings, CRM and publishing. (Media ...

From DM Bulletin to Data and Direct Bulletin

tribe, building a viewer database and a CRM programme . Ironically, it will perhaps join the ranks ... and better personalisation." So CRM continues to prove a draw for a variety of brands, with Kellogg ... , with a rich repository of details on more than 800 million people and its own vision of "Social CRM ...

Think BR: Ethical consumer trends

explains the increasing number of companies with active CSR and CRM programmes which, in many cases, have ...

The Art of Unlearning

, to sponsorship, to CRM, to CSR, to PR, to digital, to promotional, to search, to design and back again. We should ... profusion of advice, from media, to atl, to btl, to experiential, to sponsorship, to CRM, to CSR, to PR ... profusion of advice, from media, to atl, to btl, to experiential, to sponsorship, to CRM, to CSR, to PR ...

Trading places: this week's people moves

) Ben Padley , Sony Ericsson 's vice-president, global head of digital marketing and CRM, will join ...

Kellogg turns to Epsilon for global CRM

and CRM expertise in the consumer packaged goods industry that makes them the best partner for Kellogg ...

Coca-Cola deepens involvement in mobile

LeBron James. Best brand on mobile went to A N Media and Velti for the CRM work on Associated ... CRM Best content: AKQA for Nigella Quick Collection Best content discovery personalisation ...

Quiksilver ramps up CRM strategy

Clothing retailer Quiksilver is ramping up its pan-European customer loyalty marketing programme by targeting customers through mobile and social media.

Trading Places: This week's people moves in advertising, marketing and media

, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 ...

WPP highlights investment in digital for future growth

, together with non-proprietary information such as social media content, web analytics and client CRM data ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.