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Channel 4 in 'multimillion' pound data and CRM investment
24 Aug 2011 | by Daniel Farey-Jones
to the appointment of Steve Forde, previously Channel 4's head of digital marketing, in the new CRM-based role ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.



