to remove filtersTaming the data deluge
05 Apr 2012 | by David Benady
product. Mike Dodds, chief executive of integrated agency Proximity, recalls a cat-food brand's CRM ...
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Editor's Perspective: Will WPP gamble pay off for News International?
12 Apr 2012 | by Ian Darby, ian.darby@haymarket.com
that there was a heavy emphasis on data and CRM credentials as NI looks to pursue targeted ways of finding ...
School Reports 2012: DraftFCB
02 Apr 2012 | by Staff
the Hyundai digital and CRM business, as well as digital media from Furniture Village. The past year has ... was established with the arrival of Phil Nunn, closely followed by winning the digital and CRM business ...
School Reports 2012: EHS 4D Group
02 Apr 2012 | by Staff
Score: 7 Agency fact file: EHS 4D Group Type of agency CRM, data, digital, direct Company ownership Havas Key personnel Tash Whitmey group chief ... and CRM are the agency's bread and butter, which is evident in its work for clients such as Air Wick ...
School Reports 2012: Agency Republic
02 Apr 2012
's most successful CRM programme. Campbell was also behind an innovative new product launch for Nivea ...
School Reports 2012: G2 Joshua
02 Apr 2012
(shopper marketing), GM Chevrolet (integrated) and HSBC (eCRM/CRM). In addition to this success, we ...
Top 100 creative agencies 2012
26 Mar 2012 | by Bob Willott
offer, such as digital, PR, CRM and direct marketing. So while raw media billings may have been fairly ... has been to combine traditional ads with customer dialogue. So social media, direct marketing and CRM ...
Pitch update
16 Feb 2012
, the hotel group that is reviewing its global advertising, CRM and media arrangements through AAR, is holding ...
Forward Thinking Essays 2012: Access all areas, Martin Ryan, CPM (UK)
24 Jan 2012 | by Martin Ryan, CPM (UK)
-to-face conversations in-store. Our own CRM solution, RetailForce, allows us to maintain interactions with our ...
How HTML5 is coming to the rescue of the ad industry
19 Jan 2012
of freedom. Now campaigns can be mapped across a greater breadth of channels than ever before. CRM ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
