Honda launches digital campaign for VFR1200F motorcycle launch
27 Nov 2009 | by Jacquie Bowser
timer combined with an email and CRM campaign was used in the run up to the launch of the main site ...
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DMG acquires 20:20 London for up to £2m
14 Dec 2009 | by Daniel Farey-Jones
:20 Network, offering web design and build, online marketing and advertising, e-CRM, viral marketing, social ...
Haygarth names Matt Barnett head of digital and direct
23 Nov 2009 | by Jacquie Bowser
at FullSix working on digital, direct and e-CRM campaigns for clients including Hertz and Reckitt Benckiser ...
Trading Places (13 Nov): This week's people moves in advertising, digital, marketing and media
13 Nov 2009 | by Staff
database design on the agency's RBS and LG CRM programmes. Finally, Katie Craig joins from Cambridge ...
The RFU signs deal with The Telegraph
06 Nov 2009 | by Sarah Johnson
on perimeter signage, CRM, big screen advertising, competitions and sampling. ...
Birmingham Airport hires 3Sixty for website revamp
16 Oct 2009 | by Jacquie Bowser
the current BHX database, building on the current CRM programme, to allow the airport more opportunity ...
TBWA\Media Arts, Rapp and Wolff Olins win Skype global advertising
07 Oct 2009 | by Matt Williams
TBWA\Media Arts will work on the brand s above-the-line advertising business, Rapp will handle CRM and eCRM, as well as implementing the brand s creative campaigns in the US, and Wolff Olins will be responsible for creating Skype s global strategic branding. All three will aim to build a clear global brand ...
Youth marketing: four trends in reaching the CyberGens
22 Sep 2009 | by David Benady
motivates them. With CRM, online interaction and loyalty schemes, one-to-one engagement has the potential ...
Twitter delivers better integrated brand communications
15 Sep 2009 | by Sue Unerman
campaign was usually led by the PR agency as a matter of course. And the CRM that followed would be handled ...
O2 to cut 10% of marketing team in restructure
02 Sep 2009 | by Fiona Ramsay
customer teams, but Cowdry will centralise planning into the CRM team to enable O2 to improve customer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
