Trading places: this week's people moves
04 Nov 2011 | by Sara Kimberley
including its partnership with iTunes, its gaming and directory offerings, CRM and publishing. (Media ...
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Think BR: The language of local social
23 Nov 2011 | by Duncan Ogle-Skan
. Locally, social may be the new CRM Social fits the small, medium or locally managed business model in a way that CRM and loyalty programmes never have. The idea of swapping a relationship with your ...
Evolution of Marketing
28 Feb 2011 | by Joe Davis, CEO
-of-sale and CRM systems, and includes our marketing automation solutions for advertising, personalisation ...
Social firm gets stamp of credibility as Experian moves in
21 Jan 2011 | by Daniel Farey-Jones
forces with Arjun Gihan Fernando, the owner of Western Consulting, the banking CRM and software ...
PROMOTIONAL FEATURE: Why science is good for LG Electronic's brand
10 Dec 2010 | by Rory Sutherland
play a role. How does LG use digital in its CRM strategy? You have to look at the customer value ...
StrongMail aims to create social CRM agency with acquisitions
29 Jul 2010 | by Jennifer Whitehead
social CRM agency and a New York office.
WPP highlights investment in digital for future growth
23 Apr 2010 | by Daniel Farey-Jones
, together with non-proprietary information such as social media content, web analytics and client CRM data ...
Salesforce.com buys crowd-sourced business data firm for £92m
22 Apr 2010 | by Daniel Farey-Jones
LONDON - CRM software provider Salesforce.com has agreed to acquire Jigsaw, a US-based company...through, Jigsaw will remain open to all CRM systems, but current Salesforce.com customers will find ...
SAS launches social media analytics tool
15 Apr 2010 | by Daniel Farey-Jones
SAS is offering Social Media Analytics as an on-demand service aimed at medium and large companies. It is able to integrate data gathered from Facebook, YouTube, Twitter, discussion forms and blogs, with CRM and marketing systems. It also allows marketers to see which media outlets are influencing people, as well ...
Most businesses not using targeted marketing
08 Apr 2010 | by Staff
to CRM technologies and only 9% of marketers said social media was the marketing channel which delivered ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
