covering brand strategy, and the other CRM and innovation. The first covers brand-led direct marketing activity, freeing up the CRM and innovation team to focus on faster feedback to customer ...
LONDON - Eurostar has appointed RAPP to handle its pan-European CRM account following a pitch....RAPP has been handed the consolidated account, and will be tasked with supporting Eurostar across three core areas - CRM, loyalty marketing and e-commerce. Over the coming months, Eurostar will be further developing its traveller communications and refining its award-winning website . ...
The CRM strategy and creative development for the launch will be handled by direct agency Flourish, which was appointed in July. The first phase of launch activity will include an email and banner campaign. Products will be available to purchase from this week. The collection is positioned ...
LONDON - Home-shopping channel QVC has hired direct marketing agency Stephens Francis Whitson to handle customer relationship marketing as it strives to increase repeat purchase and customer loyalty.
an increased emphasis on CRM, digital and experiential marketing.
good CRM programme is core in order to profile customers and serve up the content and services ...
for anyone who engages with us online.' Earlier this year, Waitrose launched a CRM programme aimed ...
as announcing plans to split its marketing team in three with the creation of new directors for loyalty, CRM ...
The appointment follows a three-way pitch, which included Lexus' incumbent direct marketing agency Partners Andrews Aldridge. The direct and digital marketing assignment for Lexus GB includes lead generation, prospect and CRM programmes across various media. However, data management for the car brand ...
The winning agency will handle media planning, CRM, promotions, direct mail and all digital marketing for the 1100-year-old currency maker. The account is believed to be worth about 3m. Royal Mint has issued a separate tender for its online work, although it is believed that it would prefer a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters