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Taming the data deluge

product. Mike Dodds, chief executive of integrated agency Proximity, recalls a cat-food brand's CRM ...

How HTML5 is coming to the rescue of the ad industry

of freedom. Now campaigns can be mapped across a greater breadth of channels than ever before. CRM ...

Can LBi bring cohesion to its blending promise?

our offerings - CRM, social, search, design and build, digital campaign and branded content - into a ...

Sector analysis: Digital recruitment remains media's top priority

complete the course, which includes modules including customer relationship management (CRM ...

Dixons 'Return Of The Jedi' by M&C Saatchi

The 40-second ad will be supported by online advertising, as well as point-of-sale, social media, CRM and PR activity, and follows last year s campaign that featured the Star Wars favourites C-3PO and R2-D2 browsing a Megastore. ...

Trading places: this week's people moves

including its partnership with iTunes, its gaming and directory offerings, CRM and publishing. (Media ...

The Red Brick Road lands Rémy Martin

Rémy Martin, the cognac brand, has appointed The Red Brick Road to handle its CRM and digital...Navigator Responsive Advertising for CRM and Willoughby Stewart Associates for integrated design. First ...

LBI: The blended future

it to ideas in real time. It seems to us that connecting content and CRM is essential. So your culture has ...

Meteorite picks up Scope business

activity. The work will encompass CRM and eCRM, including all appeals activity, campaigns to regular ...

Evolution of Marketing

-of-sale and CRM systems, and includes our marketing automation solutions for advertising, personalisation ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.