Power Horse bids for top spot with appointment of two new agencies
01 Aug 2007 | by Iain Akerman
include the utilisation of CRM. Omar El Banna, Power Horse s regional marketing manager for the Middle ...
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Twitter-focused UK start-up launches with big media clients
08 Apr 2009 | by Dan Leahul
called Twitter Partners, which plans to offer services from consultancy to customer insight, CRM..., CRM, buzz monitoring, virtual focus groups and corporate reputation management. It will initially ...
Glenfiddich to launch £2m integrated marketing campaign
30 Mar 2007 | by Joanne Payne
Using the strapline Every Year Counts , the new campaign breaks in May and encompasses TV, print, PR, CRM, sales promotion and online marketing. The advertising campaign has been created by 180 Amsterdam. The Every Year Counts idea parallels the heritage of Glenfiddich with opportunities ...
Nell McAndrew strips off with the public for New Look fashion challenge
13 Sep 2005 | by by Julia Pearlman
agency Odd. DM specialist Baber Smith has created the CRM programme and John Ayling Associates ...
WPP plans to double Chinese presence over three years
15 Feb 2005 | by Staff,
." Grey Global Group, which WPP is in the process of acquiring, has registered a CRM operation in China ...
Interpublic cuts its losses with first growth since 2001
05 Aug 2004 | by Staff,
companies -- in advertising, CRM and public relations -- posted strong top-line domestic results. I ...
Simply Energy launches advertising and DM initiatives
22 Jul 2003 | by Staff,
The brief to Tattoo Marketing is to develop a stronger and more compelling proposition for Simply Energy's money-saving and green energy initiatives, as well as to develop CRM, foster affinity partnerships and open up new revenue streams. Initial activity includes qualitative research among users ...
Foresight appointed to Asprey online task
29 Apr 2002 | by Claire Billings,
provides marketing services such as media planning and buying, promotions, sponsorship, PR and CRM, offline ...
Simons resigns from Ogilvy Group
04 Mar 2002 | by Jennifer Whitehead,
and CRM function into one office at Canary Wharf, and managed to lure several TBWA staff to the group ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
