Lucre handed branding and CRM brief by Portal
17 Apr 2012 | by Hannah Crown
Lucre has been enlisted to make a name for business consultancy and IBM partner Portal.
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Top 50 Digital Consultancies
24 May 2012 | by John Owens
, but they are continually developing. 'Social media-led CRM (customer relationship management) is a really interesting ... in one-to-one comms. Increasingly platforms like Twitter and Facebook allow more CRM as they become more ...
Media: BMW mag app for Olympics
09 Dec 2011
features in a video with former javelin thrower Steve Backley. Nicola Green, CRM comms manager for BMW UK ...
Time to build a war room
03 Nov 2011 | by Rishi Saha, Hill & Knowlton
'likes' or YouTube views. Little heed is given to SEO, CRM or website analytics. These are seen ...
Marketing, PR and digital: brands bring it all together
21 Jul 2011 | by Noelle McElhatton and Gemma Charles
director of TUI; Ben Padley , vice-president, global head of digital engagement and CRM at Sony Ericsson ...
Shops vie for 2012 London Olympics brief
26 Nov 2009 | by Noel Bussey
advertising, media buying, digital, CRM and PR. The winning agencies will be briefed to create campaigns ...
Samsonite Group's VP of marketing comms has taken a senior role at Shine Communications
19 Jun 2009 | by Kate Magee
across PR, advertising, retail, CRM, on-line and branded materials. He recently re-organised all ...
Publitek
25 May 2009 | by Publitek
-marketing systems and integration with CRM systems, Publitek s digital offering has evolved rapidly to embrace ...
Twitter-focused UK start-up launches with big media clients
08 Apr 2009 | by Dan Leahul
called Twitter Partners, which plans to offer services from consultancy to customer insight, CRM..., CRM, buzz monitoring, virtual focus groups and corporate reputation management. It will initially ...
Holland & Barrett seeks agency to handle CRM account
27 Nov 2008 | by Matt Williams
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
