29 Feb 2012
| by Ed Owen
Twitter data for social media monitoring services, and has business intelligence and CRM applications ...
19 Jan 2012
| by Matthew Chapman
Luxury watch brand TAG Heuer is ramping up its CRM activity in an attempt to achieve a sales uplift...sport calendar.
Digital and CRM specialist Tangent Snowball has been tasked with the relaunch of TAG Heuer's CRM strategy.
Helen McCall, account director at Tangent Snowball, said: "TAG Heuer is a brand ...
23 Nov 2011
| by Duncan Ogle-Skan
. Locally, social may be the new CRM
Social fits the small, medium or locally managed business model in a way that CRM and loyalty programmes never have.
The idea of swapping a relationship with your ...
20 Oct 2011
| by Daniel Farey-Jones
the CRM application Salesforce only this year, quipping that doing things like this made the club "a one ...
13 Oct 2011
| by Daniel Farey-Jones
tribe, building a viewer database and a CRM programme .
Ironically, it will perhaps join the ranks ...
and better personalisation."
So CRM continues to prove a draw for a variety of brands, with Kellogg ...
, with a rich repository of details on more than 800 million people and its own vision of "Social CRM ...
24 Aug 2011
| by Daniel Farey-Jones
to the appointment of Steve Forde, previously Channel 4's head of digital marketing, in the new CRM-based role ...
05 Oct 2010
| by Daniel Farey-Jones
Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...
01 Sep 2010
| by Alex Brownsell
The TV, outdoor, digital and CRM push, created by Fallon, coincides with the launch of its new Standard Premier class.
Featuring the tagline "Let your mind explore" which mimics the "Exploring is beautiful" strapline used in Eurostar s recent consumer-focused campaign the activity seeks to reinforce ...
17 Jul 2010
| by Noelle McElhatton
OnePost s Graham Cooper CRM Sage s David Beard on the value of CRM in the business ...
25 Jun 2010
| by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...