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OgilvyOne picks up Zurich Connect DM and digital account

OgilvyOne won the account following a pitch against Zurich's incumbent agency, Publicis Dialog, and will be responsible for digital marketing, e-mail, CRM, database marketing, data analytics and direct mail on the account. The agency will also redesign and build a new website for the service, which is to be fully ...

Agencies line up for Visa's 2012 account

, relationship marketing, CRM, promotions and merchant strategy. However, it will not include advertising, which ...

The Work: Private view

: Outdoor 3. THE SUN Project: Dream Team Client: Simon Cobby, head of CRM, News Group Newspapers Brief ...

The Work: New campaigns - UK

CREDITS Project: Intrepid traveller Client: Ginny Macklen, head of CRM, Virgin Holidays Brief: Entice ... team Client: Simon Cobby, head of CRM, News Group Newspapers Brief: Encourage sign-up to the 2008 ...

Hotline: Partners Andrews Aldridge secures marketing business

, following a competitive pitch through COI. The agency has been briefed to produce a CRM programme to help

The Work: New campaigns - UK

beauty to ugly places Client: Matthew Button, CRM and database marketing manager, Lexus Brief: Generate ...

The Work: New campaigns - UK

Whitehead Exposure: Press THE LOWDOWN Delaney Lund Knox Warren Mo Dada, CRM co-ordinator, Nissan ...

The Work: New Campaigns - UK

Project: Summer and winter DM campaign Client: Helen Litvak, general manager CRM, Virgin Holidays Brief ...

The Work: Private view

Project: Fortune-teller Client: Serge Sergiou, CRM and internet manager, Land Rover UK Brief: Generate ...

The Work: Private View

Global; Serge Sergiou, CRM and internet manager, Land Rover UK Brief: Encourage prospects to request a ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.