24 Sep 2009
LONDON - Bluewater is seeking a direct agency to handle its customer relationship marketing.
27 Nov 2008
| by Matt Williams
The health-food retailer recently appointed WCRS to its above-the-line account, and is now looking to expand its below-the-line CRM business as part of the same push to stand out in a market that is seeing increasing competition from supermarkets. WCRS was handed the 7 million advertising account in April after ...
17 Oct 2008
| by Matt Williams
. It has now brought in Damian Reilly as its new head of retail CRM, and is keen to appoint a retained DM ...
10 Oct 2008
as driving CRM for the brand.
12 Sep 2008
Project: Freelander 2
Client: Peter Lee, CRM and internet manager, Land Rover
Brief: Increase sales ...
22 Aug 2008
CREDITS
Project: Intrepid traveller
Client: Ginny Macklen, head of CRM, Virgin Holidays
Brief: Entice ...
team
Client: Simon Cobby, head of CRM, News Group Newspapers
Brief: Encourage sign-up to the 2008 ...
25 Jul 2008
campaign created by Kitcatt Nohr Alexander Shaw. The campaign, which comprises press, e-CRM and online ...
08 Feb 2008
beauty to ugly places
Client: Matthew Button, CRM and database marketing manager, Lexus
Brief: Generate ...
21 Sep 2007
HOLIDAYS
Project: Summer and winter DM campaign
Client: Helen Litvak, general manager CRM, Virgin ...
07 Sep 2007
Project: Summer and winter DM campaign
Client: Helen Litvak, general manager CRM, Virgin Holidays
Brief ...