17 Sep 2009
of CRM and eCRM campaigns. Rapp's appointment comes as DSG looks to step up its customer retention ...
. The company has recently announced that it is looking for a new head of CRM. The retailer is also set ...
27 Feb 2009
| by Matt Williams
The agency will be responsible for maximising customer lifetime value on the business, as well as developing an acquisition strategy and CRM programme. Philips's Consumer Lifestyle section incorporates a ...
, the head of CRM at Philips, said: "WDMP will be at the forefront of helping us to develop our CRM strategy ...
02 Dec 2008
| by Matt Williams
Boots CRM account. Other wins for the agency this year include Channel 5, East Midlands Trains ...
10 Oct 2008
The temporary changes will be in effect while its current marketing
director, Sally Cowdry, goes on maternity leave. Rampling's role will
encompass consumer postpay, broadband, SME, new product development and
own-branded devices. Johnston's will cover prepay, brand, CRM, products
and strategy. ...
22 Aug 2008
CREDITS
Project: Intrepid traveller
Client: Ginny Macklen, head of CRM, Virgin Holidays
Brief: Entice ...
team
Client: Simon Cobby, head of CRM, News Group Newspapers
Brief: Encourage sign-up to the 2008 ...
29 Feb 2008
Stewart will be a non-executive director of the business, which will be
headed by Jacqueline Mitchell, who arrives from Mercedes-Benz, where she
was the head of retail CRM. ...
08 Feb 2008
beauty to ugly places
Client: Matthew Button, CRM and database marketing manager, Lexus
Brief: Generate ...
25 Jan 2008
Whitehead
Exposure: Press
THE LOWDOWN Delaney Lund Knox Warren Mo Dada, CRM
co-ordinator, Nissan ...
13 Apr 2007
Rover global;
Serge Sergiou, CRM and internet manager, Land Rover UK
Brief: Launch the new Defender ...
23 Mar 2007
Trinity Mirror has signed a deal with the mobile marketing company Enpocket to handle mobile CRM