to remove filtersDunhill appoints Black Sun for customer base analysis
02 Aug 2007 | by Alex Donohue
, preferences, lifestyle data and interests. Dunhill said it had been developing a CRM system over the last few ...
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Telegraph creates single digital department under Moore
09 May 2008 | by Staff
stand at more than 18m. As part of the restructure, CRM and enterprises will move into Dave King ...
Sears hands $740m media account to Havas agency
24 May 2007 | by Staff
( 100m) CRM and ad account to DraftFCB without a pitch. ...
Greenbee appoints Camelot's Jones as marketing head
22 Mar 2007 | by Alex Donohue
Jones, who oversaw digital marketing and CRM activity at the National Lottery, has also worked for MSN, Orange, AOL and eBay, across interactive TV and mobile platforms. He will now be responsible for managing the direct services business and brand development strategy for John Lewis, reporting directly ...
Tequila wins two-way pitch for Baxi Potterton's CRM
16 Aug 2004 | by Staff,
\Manchester, said: "Baxi Potterton is committed to pursuing intelligent CRM and loyalty strategies and they very ...
P&G centralises European database to build CRM
30 Oct 2003 | by Claire Billings,
LONDON - Consumer goods giant Procter & Gamble is to centralise its consumer database across 16 markets in Europe as part of a strategy to improve its relationships with customers.
Ogilvy promotes Schmidt to head Nestle Purina work
06 May 2003 | by Claire Billings,
to group director of the Nestle Purina interactive and digital CRM business.
Shopmate coupons to launch in the UK
30 Oct 2002 | by Claire Billings,
the brands." Syracuse is a subsidiary of French marketing services and CRM firm HighCo, which is listed ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
