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CRM programmes and trigger advocacy through word of mouth." Magnus Cormack, director of strategy ...
president, digital, CRM and e-commerce at Clarins Group, said: "We have successfully launched or re ... believe this is a strong asset for our brands." Rival cosmetic brand L'Oreal launched its first CRM ...
activity. The campaign drives consumers to a dedicated Facebook page and Ecover s CRM programme ...
projects. Elastoplast has not previously worked with a retained digital and CRM shop. TBWA ...
L'Oreal has launched its first CRM programme, as it looks to forge stronger relationships
Reckitt Benckiser has kicked off the search for an agency to handle its global digital CRM business....of record, and Iris are unaffected by the search for a new global CRM agency. Earlier this year ...
SCA Hygiene is holding talks with agencies over a UK CRM brief for its Tena Lady and Bodyform
Four agencies have been shortlisted to pitch for the business, with an appointed shop set to be in place before the end of the year. The move will mark the first time that Elastoplast has worked with a retained digital and CRM agency. TBWA\London is the incumbent on Elastoplast's main advertising ...
% are tracking consumer reviews to help shape their strategies. Carolyn Heller Baird, CRM research lead ...
Omega Pharma has appointed Stephens Francis Whitson (SFW) to handle a CRM brief for a new product...The agency was awarded the business following an informal pitch and discussions with a number of agencies. SFW will work alongside sister agency VCCP Health, which works on the 3m Omega Pharma creative account. SFW will be responsible for CRM and eCRM activity to develop a launch, acquisition ...
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