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Digital report: The mobile challenge

of retail and wholesale at Barclays Corporate, says brands need to ensure that their CRM systems ...

Digital report: Ecommerce - The great ecommerce opportunity

.' Harsh reality CRM-driven, quasi-commercial activities avoid many of the harsh realities of hardcore ...

Social data tools gain traction with brands

of 10,000 new companies begin marketing with Facebook. 'Social CRM is the ultimate opportunity ... with social networks is the key to better CRM. Speaking at the same conference, Relich revealed that Guess ...

Guess pushes for social and e-commerce combination

Wallet, is attempting to integrate e-commerce data with its social CRM intelligence....to be the key to better CRM management. He said Facebook is the "best CRM database as it is self ...

PROMOTIONAL FEATURES: The Road to Recovery Essays

OnePost s Graham Cooper CRM Sage s David Beard on the value of CRM in the business ...

Fashion site My-Wardrobe on the hunt for digital agencies

to roll out a heavyweight direct marketing, CRM, social media, affiliate, paid search and PR activity, and live events, as part of its acquisition and retention efforts. The site has run CRM activity ... by CRM manager Katie Palmer. Balderton, which also has investments in Betfair and LoveFilm, confirmed ...

My-wardrobe.com plans heavyweight marketing drive

the funding last week. My-wardrobe will roll out heavyweight direct marketing, CRM, social media, affiliate ... are 'culturally specific'. Although My-wardrobe has run CRM activity in the past, it intends to develop a more comprehensive programme to drive loyalty. This will be handled by CRM manager Katie Palmer. Palmer joined ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Mywardrobe.com plots digital push

Palmer as CRM manager, to handle the activity. Hawman was previously brand manager of fashion and media ...

Figleaves.com goes for more upmarket look

responsibilities include website creative, updates and enhancement, CRM and market communications. Figleaves ... 's specialisms into play, from brand to digital, CRM and advertising." Start Creative was founded in 1996 ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.