Meteorite picks up Scope business
07 Apr 2011 | by Sara Kimberley
activity. The work will encompass CRM and eCRM, including all appeals activity, campaigns to regular ...
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Why should brands worry about Europe's data protection proposals?
26 Jan 2012 | by Charles Ping
chairman of the Direct Marketing Association and head of CRM at Guardian News Media. ...
PROMOTIONAL FEATURES: The Road to Recovery Essays
17 Jul 2010 | by Noelle McElhatton
OnePost s Graham Cooper CRM Sage s David Beard on the value of CRM in the business ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
Ultralase appoints ABA to direct response account
03 Mar 2010 | by Joe Thomas
for Asda's financial services arm CRM and point-of-sale work. In January Ultralase appointed Leeds ...
The Work: Private view
12 Sep 2008
Project: Freelander 2 Client: Peter Lee, CRM and internet manager, Land Rover Brief: Increase sales ...
Royal Mail launches combined DM and digital media CRM service
19 May 2008 | by Jacquie Bowser
LONDON - Royal Mail has launched a customer relationship management service, which combines traditional direct mail with digital media, in partnership with direct marketing specialist Vialuna.
Royal Mint begins marketing agency search
07 Apr 2008 | by Ed Kemp
The winning agency will handle media planning, CRM, promotions, direct mail and all digital marketing for the 1100-year-old currency maker. The account is believed to be worth about 3m. Royal Mint has issued a separate tender for its online work, although it is believed that it would prefer a ...
Agencies line up for £5m Army DM task
24 Jan 2008 | by Kate Nettleton
The MoD has sent out an initial request for information to UK and European agencies ahead of a pitch. The incumbent, Tequila, will defend the business. The brief covers the Army s below-the-line recruitment campaigns and will see the successful agency produce CRM, data analysis, conversion programmes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
