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How is the credit crunch affecting media?

mass CRM, data management and analytics, shopper marketing and so forth. The new, consolidated model ...

Jazz FM signs up traffic bulletin providers

and Twitter, as well as looking after the station's CRM newsletter marketing. The Local Radio Company ...

Jazz FM hires Folder Media for social marketing duties

Folder Media, which earlier this year undertook a similar role for the launch of NME Radio, will handle Jazz FM s activity on social networks such as Facebook, MySpace and Twitter, as well as looking after the station s CRM newsletter marketing. The Local Radio Company-owned station is due to relaunch ...

I'm with the b(r)and

relationship management (CRM). This is reflected by a more rounded offer from across the agency spectrum ... " campaign across digital CRM, above the line and experiential. According to Strongbow brand manager Fiona ...

Product placement 2.0

behind it. In addition to quality editorial content, these include micro-CRM, individual marketing ...

ITV expands team to drive online sales

online ad revenue. He said: "CRM is a pillar of our strategy in terms of not just getting coverage ...

Telegraph and Guardian restructure for digital

, TMG s CRM and Enterprises will move into the commercial department, while newspaper promotional ...

Times Media cuts 15 jobs

in digital, CRM and senior marketing positions.

How newspapers are getting creative

better than anyone. They can help with the channels and tone. We bring it all together from CRM, video ...

GCap's Cruickshank moves to Multimap.com

the development of GCap s online and CRM strategy, overseeing the re-launch of all the group s websites and last ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.