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Harrods launches media division

The new division, Harrods Media, will sell advertising on digital screens in-store, in the Harrods windows, on posters and displays, lift wraps, in the Harrods Magazine and iPhone app and on promotions and CRM. Harrods Media also offers advertisers a complete production service, including ...

M&S targets 16-34 crowd with X Factor tie up

While the ITV show appeals to all ages, its key demographic is 16-34, according to both ITV and show producer Fremantle Media. M S is planning to promote ticket giveaways for the live shows at Wembley Arena with in-store, CRM and online activity. An M S spokesman said it was too early to provide ...

Power 100: 100 to 50

period of rapid expansion, with the brand now available in 27 countries. The former CRM director ... was previously responsible for CRM and ecommerce at the brand. 71: STEPHEN MCGILL - XBOX Microsoft's UK ...

Trading Places: This week's people moves in advertising, marketing and media

, will be responsible for developing global marketing, CRM and ecommerce activities across Travelex's network of 800 ...

Very.co.uk bids to interest young mothers

Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...

Kelkoo hires Simpson as it launches brand review

Simpson joins from Glasses Direct, with a brief to develop Kelkoo's integrated marketing strategy and ensure that it has a differentiated product proposition. He will also build the marketing team by recruiting people to work on social marketing and CRM. Kelkoo currently uses Red for public relations but has ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

Youth marketing: four trends in reaching the CyberGens

motivates them. With CRM, online interaction and loyalty schemes, one-to-one engagement has the potential ...

Boots hires OMD UK to £56m media account

directors for loyalty, CRM and customer communications and in-store marketing. Marketing and trading ...

The Work: Private view

Project: Freelander 2 Client: Peter Lee, CRM and internet manager, Land Rover Brief: Increase sales ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.