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Power 100: 100 to 50

period of rapid expansion, with the brand now available in 27 countries. The former CRM director ... was previously responsible for CRM and ecommerce at the brand. 71: STEPHEN MCGILL - XBOX Microsoft's UK ...

End of 'digital' road

communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...

DMG acquires 20:20 London for up to £2m

:20 Network, offering web design and build, online marketing and advertising, e-CRM, viral marketing, social ...

TBWA\Media Arts, Rapp and Wolff Olins win Skype global advertising

TBWA\Media Arts will work on the brand s above-the-line advertising business, Rapp will handle CRM and eCRM, as well as implementing the brand s creative campaigns in the US, and Wolff Olins will be responsible for creating Skype s global strategic branding. All three will aim to build a clear global brand ...

O2 to cut 10% of marketing team in restructure

customer teams, but Cowdry will centralise planning into the CRM team to enable O2 to improve customer ...

T-Mobile appoints Dave to a five-year brand-strategy task

the role this week, will be responsible for revenue development through CRM, loyalty and retention, brand ...

How not to overstep the mobile mark

and effective communication vehicle. Evolving the usage of SMS as a CRM tool has meant that mobile marketing ...

Nokia swoops on mobile ad specialist Enpocket

Enpocket has developed its own mobile advertising and CRM platform and works for mobile operators, publishers and advertisers, with its own ad sales team. It is headquartered in Boston with offices in New ... for an ecosystem to develop. In the UK, Enpocket has supplied Daily Mirror publisher Trinity Mirror with CRM ...

Flytxt Neon promotes Williams to chief executive officer

and entertainment group Buongiomo, as the company decided to focus more on its mobile CRM platform, Neon. Williams ...

Flytxt sells agency operations but retains brand

operations of Flytxt for £2.74m, leaving Flytxt focused on its mobile CRM technology platform Neon.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.