End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
communities of customers and develop CRM solutions, product departments will crowdsource to aid innovation ...
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Vodafone calls UK direct marketing review
08 Jul 2010 | by Matt Williams
The telecoms company has approached network agencies with a request for proposals, and is due to draw up a shortlist of agencies to pitch for the business later this month. The account incorporates all of Vodafone s DM, CRM and eCRM activity, across both its business-to-business and consumer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
