Quiksilver ramps up CRM strategy
14 Apr 2011 | by Sara Kimberley
Clothing retailer Quiksilver is ramping up its pan-European customer loyalty marketing programme by targeting customers through mobile and social media.
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an agency to handle its CRM account....'s first retained CRM agency. Parent company Universal Pictures currently splits its advertising business ...
Clothing retailer Quiksilver is ramping up its pan-European customer loyalty marketing programme by targeting customers through mobile and social media.
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its CRM function under the control of marketing director Lance Batchelor.
-misunderstood business concept, customer relationship management (CRM), believes at the outset. They buy ... , according to the Meta Group - are worth it. However, the beginnings of a CRM backlash show that this is not the case. And it's not hard to figure out why. A recent survey from online CRM site crm ...
-misunderstood business concept, customer relationship management (CRM), believes at the outset. They buy ... , according to the Meta Group - are worth it. However, the beginnings of a CRM backlash show that this is not the case. And it's not hard to figure out why. A recent survey from online CRM site crm ...
director, a post he held since 1999, is not being directly filled. Instead, the CRM responsibilities ...
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