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CSR comms manager Alison Garner said Hill Knowlton and Harrison Cowley North were pitching against Band Brown for the £100,000 account. Since 2002, Digital Inclusion has marked BT's effort to get less IT-literate communities to use the internet. But Garner said BT was reviewing the account ...
social responsibility (CSR) reputation had plateaued, the telecoms giant hired Sinclair Mason and Corporate Culture to revamp its CSR activities. Assessment of key stakeholders indicated that a campaign ... to the helpline every day. Objectives To improve BT's CSR reputation by raising money for ChildLine. To ensure ...
of the campaign. Don't get me wrong - I'm not saying that Bill Gates's charitable ways, the company's CSR ...
publicly to underline the company commitment to the principles of CSR. Only four per cent of coverage ...
to be overseen by Cartwright are; media relations, headed by Niamh Byrne; CSR and community relations, headed ...
and parliamentary role was previously handled by Michael Hastings, who now heads the BBC's CSR unit (PRWeek, 18 ...
Edelman's managment consultancy arm First 42nd already handles CSR work for Orange, an account headed by director Jane Atkin, who will assume responsibility ... appointment on 19 August coincides with the promotion of First 42nd CSR head Liz Freeborn to UK managing ...
, 11 May 2001), when incumbent David Stoneham was promoted to global head of CSR with the firm ...
a year ago (PRWeek, 11 May 2001), when incumbent David Stoneham was promoted to global head of CSR ...
that problem.' A further dimension to Squires' remit is to manage Nokia's internal communications and CSR work ... 's affairs as his biggest challenge. Unusually, the firm's CSR strategy plays an integral part in this. He ... 's CSR work is not used to the benefit of the Nokia brand by citing its use to the company itself: 'It ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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