High street retailers Insider's Guide: Who's who in the retail PR wars
14 Nov 2008
of communications and CSR AGENCY Tulchan Communications Financial PR DEBENHAMS Recent trading had been ...
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City & Corporate: Dore takes M&S head job
21 Nov 2008
to Flic Howard-Allen, M&S' director of comms and CSR. Dore said: 'M&S is one of the most iconic brands ...
City & Corporate: Strong Primark sales despite expose
07 Nov 2008 | by Alec Mattinson
&S insisted its CSR programme feeds into the company's profitability and that its Plan A drive is now cost ... Flic Howard-Allen, director of comms and CSR. But senior agency PROs have been quick to use the fact that the clothing retailer with the worst reputation on the high street is posting the best results to show that CSR ...
Siren picks up MFI account
18 Jul 2008
The London firm will serve as MFI's press office, as well as carrying out CSR work, issues support and brand building for the retail giant. Siren has been briefed to increase the chain's share of voice in the consumer press. This strategy comes after a rocky few years for the furniture chain. Parent company ...
KFC bid to clean up image after high-profile attacks
20 Jun 2008 | by Clare O'Connor
is looking for an agency to handle a newly created CSR and corporate brief. It has approached a number ...
Grayling to bolster Costa Coffee brand
06 Jun 2008 | by Gemma O'Reilly
promote the brand's partnership with the Rainforest Alliance and its local CSR work. The Grayling team ...
McDonald's calls in Belfast's Aiken PR
16 Sep 2005
CONSUMER: McDonald's has called in Belfast's Aiken PR to manage its consumer, CSR and PA
View From The Top: 'I'm an activist. I'm too old to bullshit'
17 Jun 2005
.' She doesn't seem keen on corporate social responsibility practitioners either. 'CSR is now a hollow PR ...
Opinion: Sudan 1 flags up PR risks in supply chain
25 Feb 2005 | by Kate Nicholas, kate.nicholas@haynet.com
's CSR standards on a Chinese supplier. The Chinese managers greeted her attempts to separate drinking ... more involved in handling their firm's CSR policies in particular, it places PROs in an uncomfortable ...
Campaign: Second Opinion
15 Oct 2004
Clearly it is easier to launch CSR-related activity within organisations when people feel good about the company they work for. Launching this kind of activity when times are hard is much more challenging. This campaign succeeded because British Energy focused on some basic principles of employee ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
