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The Red Consultancy is to work with Cadbury on its latest 'Glass and a Half Full Production'....Staples, reporting to Cadbury senior brand manager Emily Richards. 'People have seen the gorilla ad ... month, Cadbury Schweppes' global corporate comms director, Andraea Dawson-Shepherd, left ...
SINGAPORE: The Association of Accredited Advertising Agents Singapore (4As) has raised eyebrows by setting up a PR chapter. Industry figures are questioning what 4As hope to achieve that the Institute of Public Relations Singapore (IPRS) has not already accomplished. Association president ...
Organisation: Benetton Issue: The US death penalty At: www.benetton.com/death row Benetton s new global communications campaign for spring/summer 2000 has already been raising eyebrows and caused million dollar law suits to be lodged in the US. The campaign recently hit Britain ...
have raised a few eyebrows in the world of PR and research and evaluation this week. Here we have...A high profile slot on the Money Programme featuring Echo chief executive Sandra MacLeod may well have raised a few eyebrows in the world of PR and research and evaluation this week. Here we have the former chair of the Association of Media Evaluation Companies quoting the dreaded ...
: Channel 5, Walker s Crisps, and now guest appearances on the wrappers of Cadbury chocolate bars ...
also paid off for Hill and Knowlton as part of its promotion of the new Cadbury s chocolate bar ...
many feathers in the Groucho Club, although it may cause a few nostalgic ad agency eyebrows to raise....The relaunch of Marsteller Advertising under the Burson-Marsteller umbrella is unlikely to ruffle many feathers in the Groucho Club, although it may cause a few nostalgic ad agency eyebrows to raise. It may not even seem particularly revolutionary for the PR industry. B ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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