for Cadbury Trebor Bassett Bring Back Wispa COI for Royal Air Force RAF Afghan Diaries Kaizo ...
Products from pants to pop stars, from Hans Christian Andersen to chocolate, have successfully been promoted by brand birthdays. One of the biggest calendar tie-ins this year promises to be Cadbury Dairy Milk, which is kicking off 2005 with a £5m increase in its marcoms spend to cash in on its ...
Twice a year, the world's beautiful people descend on London for the British Fashion Council's Fashion Week, the most glamorous trade show in the country. It's not just about the eyebrow-raising designer garments, the models' endless legs, and the champagne-fuelled after-show parties, however. London ...
WINNER - REAL CHOCOLATE REAL FEELINGS - CADBURY TREBOR BASSETT; FOCUS PR...the Cadbury Dairy Milk brand and drive sales from zero growth to more than 12 per cent. Targeting chocolate ... ,000 new names were recruited to the Cadbury direct marketing database. The PR team then created a series ... 's supply of Cadbury Dairy Milk and a themed fridge magnet. As a result, Cadbury Dairy Milk regained its ...
. A good example was AS Biss running of a sponsored session for client Cadbury on cause ...
clients include BMW Rover Group, BT, Cadbury and BUPA, hopes the experience may lead some to take a full ...
in the region, which are particularly proactive in terms of community PR. Birmingham-based Cadbury ... the continuing commitment to the community, says Cadbury s media relations manager Tony Bilsborough. Cadbury ...
of their winning campaigns at the event, including Charles Barker s handling of the Cadbury s Coronation Street ... Barker Cadbury Coronation Street ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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