18 Jan 2002
| by ED SHELTON
Cadbury Trebor Bassett's PR head for ten years, Richard Frost, is
leaving to take up a similar role at controversial energy provider
npower.
Frost will build a team to handle both internal and external comms. He
takes over from interim PR head Alan Thompson, who will work as a
consultant ...
12 Mar 1999
| by SIMON ELLERY
Lobbyists may have raised a slightly disdainful eyebrow at APCO s
fluffy PR stunt for Thames Water...Lobbyists may have raised a slightly disdainful eyebrow at APCO s
fluffy PR stunt for Thames Water last week.
None more so than APCO s own Liam McArthur, who was responsible for
organising the catapulting of more than 60 giant plastic ducks off
Westminster bridge - an event designed to draw attention ...
11 Apr 1997
| by KATE NICHOLAS and VIRGINIA MATTHEWS
etc - Britain s
most admired companies such as Tesco, Burford, Next, Marks and Spencer,
Cadbury ...
13 Dec 1996
| by KATE NICHOLAS
related marketing initiatives such as the Cadbury s Strollerthon
emerge as valued communications tool ...