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Think BR: Launching Newsworks

the past five years to 24.4 million. The other statistic which makes eyebrows go up is that people ...

Think BR: Advertising for the second-screen

in the UK with Pepsi Max and Cadbury during the Britain s Got Talent final and received 50 thousand tags ...

Think BR: Brands and the pleasure principle

enjoyment, happiness and fun. That s true in obvious categories like chocolate - where Cadbury s Glass ...

Mobile to be 'biggest branding product on the planet', says IAB chairman

and Cadbury the first brands in the UK to enable the audio-recognition app in its ads. He said 50,000 Shazam ...

Things we like

better as the subjects have more of their life journey to share with the viewer. The only raised eyebrow ...

Twitter boss: UK brands 'driving ad innovation'

benchmarked internally, he said, referring to campaigns by brands such as O2, Starbucks and Cadbury. Ones ...

Lifeline: Tatler

Conde Nast's 'upper-class comic' has been raising some high-society eyebrows lately.

Wagamama installs Blippar technology for diners

is the first restaurant chain to use Blippar technology. It was debuted in August last year, for a Cadbury ...

Unilever tops 2012 Marketing Society Awards nominations

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... Skype 1000heads Mobile marketing ASOS Cadbury London 2012 Cadbury/Pretty Green ...

Kinder Chocolate to debut on TV

, Ferrero Chocolate is up against established brands such as Cadbury. Mauro De Felip, marketing director ...

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