28 May 2012
| by Alex Brownsell
Barclaycard is rolling out its first TV ad campaign in over a year to promote its PayTag technology...The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising ...
'.
The ad features mobile phones discussing what they are used for by their owners and follows campaigns ...
campaign towards the end of the year. ...
25 May 2012
| by Sarah Shearman
to win one of 86 exclusive test drives.
The teaser campaign comes ahead of the vehicle's summer launch, with the strategy behind the campaign to promote how it is fun to drive, by focusing on the driver, rather than ...
25 May 2012
| by John Owens
is seeking an agency to help continue its campaign....campaign for a minister for older people to be appointed to attend the Cabinet.'
The organisation has ...
Pride campaign. The campaign led to Labour leader Ed Miliband appointing Liz Kendall to the newly ...
25 May 2012
| by Ben Hall
The ad, which invites users to 'find the tunnels', has now been watched more than 12.5 million times since it was published last Friday (18 May).
A second ad from Nike's 'My time is now' campaign, in which footballer Mario Balotelli searches for an iconic hairstlye, is in third place with 38,888 shares ...
25 May 2012
| by Luke Blair
bodies stuff like anti-smoking campaigns, breast screening awareness, and so on should now be taken ...
campaign in which various British things such as historic buildings, famous figures, iconic designs ...
, shows real joining up. The campaign has been rolled out across central and local government, across ...
24 May 2012
Unruly evaluates the latest viral campaign from Volkswagen, with "ones to watch" from Hovis, T...Universal appeal...could be a huge online hit
7 / 10
Just when you thought it was safe to set aside the tissues after being put through the emotional wringer by Procter Gamble s Best job Olympic campaign, along comes another ad that is sure to put a dent in even ...
24 May 2012
| by Ian Darby
as the chairman of the jury for this year's Campaign Big Awards....Brazier will head a jury consisting of eight specialist panels that will judge winners by media channels.
For the first time, the awards will also present golds for a Campaign Big Agency of the Year ...
or as complete campaigns.
The Campaign Big Agencies of the Year will be selected based on a system ...
24 May 2012
| by Jeremy Bullmore
new campaign, so what use is this belated ruling to me and my rule-abiding colleagues?...and where you get stamps from.
Q. My agency is developing a major campaign for an energy drink. We've secured the services of a world-famous athlete but he's recently appeared in a couple of other campaigns ...
. Read the trade press. Nitpick your way through Campaign's School Reports (16 March). But don't let ...
23 May 2012
| by Matthew Chapman
was produced by Tool and directed by Jason Zada.
The Galaxy Note push accompanies the 'Take Part' campaign ...
22 May 2012
| by Maisie McCabe
campaign as part of activity to celebrate next week's Jubilee weekend....The campaign, which was planned by UM London, will use the tagline 'Bring on the Jubilicious ...
to perform a celebratory Mexican wave.
A targeted outdoor campaign, which was bought with Posterscope ...
, said the campaign was the start of a "fresh and exciting new communications approach" for Old El Paso ...