23 May 2012
campaigns....' campaign.
Meanwhile, The Huffington Post stated in a recent piece: 'Burberry is the most digitally ...
of understanding about how best to deliver and evaluate digital campaigns.
This was highlighted in a CNBC poll ...
23 May 2012
| by Kim Benjamin
The Awards, celebrated annually, aim to showcase design to marketers as an integral part of a marketing campaign as well as encouraging industry best practice.
The judging panel will feature prominent brands and design agencies that are committed to championing and recognising achievements ...
15 May 2012
| by Sarah Shearman
benchmarked internally, he said, referring to campaigns by brands such as O2, Starbucks and Cadbury.
Ones ...
was very positive . However, he warned of the need for brands to keep evaluating campaign performance. ...
03 May 2012
| by Gemma Charles
".
However, he criticised Procter Gamble's 'Future Friendly' campaign as "dated and unfocused".
Hall ...
campaign and in 2011, we saw a record number (more than 11,000) of votes received for the 'FF' award ...
02 May 2012
| by Alex Brownsell
after the Games."
Read Campaignlive and Campaign magazine tomorrow (3 May) for further details. ...
01 May 2012
| by Kim Benjamin
media marketing for its Lynx Excite campaign.
ASOS, British Gas, McDonald s and John Lewis have ...
-related marketing
Asda Breast Cancer Care Breast Cancer Campaign
Bloomberg Roundhouse Trust
Jaguar ...
19 Apr 2012
| by Matt Cartmell
The agency won the brief in a two-way pitch to launch two creative outdoor campaigns that generate ...
nostalgic and creative campaign go into production. Trevor Sherling of Yorke Property Management said he wanted a creative and attention-grabbing campaign that tapped into the nation s celebratory mood ...
19 Apr 2012
| by Nick Stringer, director of regulatory affairs at Internet Advertising Bureau
will be launching a pan-European campaign to inform consumers about what the new self-regulation icon means ...
17 Apr 2012
| by John Reynolds
human rights and environmental pressure groups have joined forces this week to stage a campaign targeting Games sponsors Dow Chemical, Rio Tinto and BP. The joint campaign, Greenwash Gold 2012 , feat ...
16 Apr 2012
| by Arif Durrani
affairs director at ISBA, said: "UK doctors are preparing to campaign against business, not the causes ...
support for the campaign is simply opportunistic, ambush PR". In a separate call, the doctors ask ...
this is that no one, least of all the doctors fronting the campaign, can say what is or what is not unhealthy foods ...