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Creative Robert Campbell Founder, Beta I utterly despise the word "feedback". Tell me what you really think. Bare your soul. Take a risk. But don't give me "feedback ... . It is for this reason that I have banned the word "feedback" from Beta. I hope you all will join me in my campaign ...
Creative Robert Campbell founding partner, BETA This is one of the most impressive bunches of commercials I have ever seen in a single Private View. Much of this impressiveness is to do with the extraordinary time-lengths. Sixties are the new tens. Nineties the new 30s. And if some ...
Creative Robert Campbell Founding partner, Beta Nike. I don t think this thing for Nike is great. Maybe it s because I remember the days when every Nike ad kicked ass. "Kick it". "Good versus evil". "McEnroe swears by them". Remember? So maybe the bar, for Nike ads, is set unfairly high ...
Beta has created an ad for Iceland that features new brand ambassador Stacey Solomon, currently
The series of 30" and 10" spots will be aired across the ITV and ITV digital network across a five week period. The 300,000 campaign was developed by Beta along with Chicken Soup Productions, Airside and Envy. The animated creative visually represents a noticeboard with a tree. Characters ...
Beta re-cast some Iceland customers who auditioned for the brands ad campaigns earlier this year, following Iceland s decision to adopt a customer as the face of Iceland. The ad centres on an elaborate Moulin-Rouge themed Christmas party. Donovan, dressed as a ringmaster, sports high heels and suspenders ...
Gumtree.com has launched a TV campaign after hitting a ten million visits per week milestone for the site.
Beta is launching its first advertising campaign for the British Skin Foundation.
The ad is the first created by Beta since the agency won the account following a pitch in July last year. Windsor stars as the "Queen of Bingo" in the spot, holding court as people play the game in an old-school bingo hall. The first ad will break during Coronation Street on Friday, just 15 minutes ...
Jackpotjoy has launched a spot to encourage people to play specially created Red Nose Day games.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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