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School Reports 2012: Beta

For an agency run by two of adland's most colourful characters in Garry Lace and Robert Campbell...Score: 3 Agency fact file: Beta Type of agency Creative Company ownership Independent Key personnel Garry Lace founding partner Robert Campbell ... to the Mumsnet debacle that we saw in 2010 - but it also meant that a company as young and agile as Beta did ...

Beta forced to rethink DaddyBeGood proposition

Ambitious plans by ad agency Beta to enter the world of publishing with, among other things, a...by Garry Lace and Robert Campbell, had hoped DaddyBeGood would become the male equivalent of the successful ... earlier this year. Beta launched the online community website in June 2011 in a bid to tap ... . A spokesman for Beta said there were no plans to directly replace editor Ed Owen, formerly of Brand ...

CityJet hands £4m ad account to Beta

CityJet, the London-based airline, has appointed Beta to handle its estimated £4m pan.... "We believe Beta has the creative energy to deliver that new audience." Garry Lace, founding partner at Beta, said: "CityJet operate in the most competitive and exciting aviation market in the world ... of the business , which was handled by incumbent Euro RSCG, launched in January. Beta will be responsible ...

Private View: Robert Campbell and Andy Nairn

Creative Robert Campbell Founder, Beta I utterly despise the word "feedback". Tell me what you really think. Bare your soul. Take a risk. But don't give me "feedback ... . It is for this reason that I have banned the word "feedback" from Beta. I hope you all will join me in my campaign ...

Media Week Mobile Beta

Why do my articles look different? Our system recognised you were using a mobile device and presented you with articles in a mobile friendly format. It's part of a major project we're working on to overhaul how our content is best presented to readers depending on how they are accessing it using...

Turkey of the Week - Forever Beta/Bahlsen's Hit Biscuits

by the integrated agency Forever Beta:

Hotline: Forever Beta appointed by Phones 4u

The integrated creative agency Forever Beta has been appointed by Phones 4u and the continental

DLKW Lowe boosts creative department with new hirings

Beta's creative directors, Phil Cockrell and Graham Storey, are leaving the agency to join DLKW...joining from Dare. Cockrell and Storey were shareholders in Beta, but their stakes will now be distributed to other staff. Robert Campbell, a founding partner of Beta, said that he would be taking a more ... since 1985 and have previously worked at D'Arcy Masius Benton Bowles, Rainey Kelly Campbell Roalfe/Y R ...

Alastair Campbell returns to PR with Tim Allan's Portland

Alastair Campbell is taking his first permanent job in PR since leaving Downing Street in 2003...on strategic corporate comms, crisis management work and mentoring the Portland team. Campbell told PRWeek ... majority stake to Omnicom . Clients include Coca-Cola, Google and GlaxoSmithKline. At Portland, Campbell ... activities, said Campbell. Alastair is unique, said Allan. He has a huge strategic brain ...

School Reports 2012: Rainey Kelly Campbell Roalfe/Y&R

It's fair to say that Rainey Kelly Campbell Roalfe/Y&R was rarely out of the headlines in 2011...Score: 7 Agency factfile: Rainey Kelly Campbell Roalfe/Y R Type of agency Full-service creative advertising Company ownership WPP Key personnel Mark ... not be hard to imagine another successful one. Score last year: 8 How Rainey Kelly Campbell Roalfe ...

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