16 Jul 1998
| by BINNUR BEYAZTAS
Canada Life has promoted Neil Stevens from marketing manager to
executive director marketing....Canada Life has promoted Neil Stevens from marketing manager to
executive director marketing.
...
31 Mar 2006
The creative industries are flourishing in Canada and its ad agencies are challenging their US...Since 2001, Canada has put in the best economic performance of the G8
countries. It now has a GDP ...
Avenue and pitching for US accounts. That said, Canada's status generally continues to be defined ...
is
sweetness and light. The current US regime was rather peeved that Canada refused even to lend
moral ...
26 Jul 2007
| by Staff
Canada s showing at Cannes has really put the quality of our marketing and communications centre ...
-developed work can be rolled out into Canada. Non-traditional channels, especially digital, have provided ...
- except for Capital C, which has its roots in promotion - they are continually demonstrating Canada ...
30 Mar 2007
Not many people outside of Canada have heard of Fort McMurray. Not yet.
It won't be long, however ...
black gold
rush in living memory. Canada's bituminous oil fields have been known about for years ...
- and Canada has found itself sitting on viable
reserves almost as large as Saudi Arabia's. Much of that oil ...
10 Aug 2005
The US economy may be frozen solid, but PR agencies north of the border are keeping their cool, and continue to attract attention from international agency groups. Chris Daniels reports.
02 Nov 2007
With Canada lagging behind the rest of the world in the way it targets consumers, it's high time...say innovation is unpopular in Canada, I'm
talking about our method of reaching consumers: the when ...
. Eating, talking on their cell phones and
gaming, all the while engaging in online content. Canada ...
online thrown in for good
luck. I'm not saying every marketer in Canada is doing this, nor am I saying ...
22 Feb 2008
With little impact outside its borders, Paul Lavoie says Canada should overcome its identity crisis...Research Centre, shocked many by arguing that
despite the billions of dollars Canada spends on matters ...
. Canada's iron, oil and unspoiled land are
abundant. Life's good, yet our wealth makes us complacent. We ...
than the cost of high-octane gasoline. That's the rub. Canada does not transform its resources ...
11 Feb 2005
Canada's ad industry has emerged from the shadows of UK and US advertising to make a name...Fifteen years ago, there were only two agencies in Canada I wanted to work for. By 1994, I had finagled my way into both. Nevertheless, I was feeling restless so, on a whim, I sent my book to the UK ...
. At least, not if last year's showing at Cannes is any indication. In film, Canada tied the US and Britain ...
18 Aug 2009
An animated salt mill is the star of this latest work by DDB Canada to promote Knorr's new
17 Jun 2005
The advertising industry in Canada is reeling from a remuneration scandal and it could be another...sponsorship programme to promote the "Canada brand" and to gain some share of heart in Quebec, through ...
of the industry in Canada, the scandal is calamitous.
Between May 2002 and the end of April 2005, there were 43 ...