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Hermes

in France for two years, Emile having spotted the novel fastener on a trip to Canada. Its famous products ...

MasterCard unveils PayPass digital wallet

MasterCard will debut PayPass in the UK, US, Canada and Australia in the third quarter, with a further global roll-out in 2013. The service will include in-store contactless payment technology and a mobile and online checkout button, which brands can use on their e-commerce websites. Several ...

Brand Manager of the Week: Lucy Green

ambience and a lovely wine list. What's your favourite holiday destination? Vancouver, Canada ...

Starbucks challenges Nespresso with coffee machine

-branded device online, at some coffee shops and retail outlets in the US, Canada and "select international ...

Google rebrands Android app market as Google Play

The service rolls out fully in the US today, with other countries to follow later. There will be a service without music in the UK and Canada, just books and apps in Australia and movies and apps in Japan. Google users who own media bought through the old services will have their purchases "upgraded ...

Unilever adopts new global digital strategy for Sure

The multinational has appointed digital agency R/GA to handle global campaigns for Sure, known as Degree in the US and Canada, and Rexona in most other markets. The agency will aim to drive a new model of consumer engagement for the brand. Unilever currently produces digital activity for Sure on a ...

Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

, it installed its Canada boss, Martin Sander, as UK managing director in place of Jeremy Hicks , who had been ...

Subway's UK marketing chief on putting health and value at the heart of the brand

by pointing out that the UK has one store for every 45,000 people. In Canada, the equivalent figure is one ...

Sky restructures marketing teams

different territories, including Australia, Canada and Germany, last summer. After working at media ...

Reckitt Benckiser's Alan Thompson on 'power brand' innovation and life after Becht

role, making way for Thompson , then heading RB's operation in Canada, to take up the reins at home ... similar situation arose in Canada when Thompson explored the extension of Resolve (Vanish in the UK) to in ... in Canada and might distract us from the bigger-base business,' he explains. 'However, we felt strongly ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.