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Starbucks challenges Nespresso with coffee machine

-branded device online, at some coffee shops and retail outlets in the US, Canada and "select international ...

Mars Canada 'take part' by BBDO Toronto

Mars partnered with Hockey Canada to add a heated mezzanine to the island's ice-hockey rink, keeping out the cold for spectators. The concept and script was developed by the BBDO Toronto associate creative directors Jaimes Zentil and Craig McIntosh. ...

Subway's UK marketing chief on putting health and value at the heart of the brand

by pointing out that the UK has one store for every 45,000 people. In Canada, the equivalent figure is one ...

Facebook cost per click drops in UK

The drop followed two consecutive quarters of rising cost per click prices in the UK, and sticks out against a 1% average rise across the UK, the US, Germany, France and Canada. Average cost per thousand rates were flat in the UK between the third and fourth quarters, bucking a rising trend (8% up ...

Smirnoff 'crazy nights' by JWT

The 30-second and 60-second versions of the ad broke in the UK on December 1 on television, cinema and online. The spots will be activated in additional global markets in the coming months, including Argentina, Brazil, Canada, Colombia, Costa Rica and Mexico. The song in the commercial, Crazy, Crazy ...

No room in the UK: can new retailers succeed on the high street?

in recent years. Whole Foods Market, which has 300 stores in the US and Canada, opened its UK flagship ...

Fairtrade Foundation switches Fortnight focus for year-round activity

the remainder of the year. Fairtrade Fortnight is now marked in several countries, including Ireland, Canada ...

Sell! Sell! picks up Drambuie account

Sell! Sell! will handle strategic communications development and creative execution for Drambuie across key markets such as the UK, the US and Canada. The agency's first campaign for the brand will be unveiled in the UK later this year and run throughout 2012. SapientNitro previously worked on the brand ...

Smirnoff unveils Madonna as face of its 2011 Nightlife Exchange activity

; Belgium; Bolivia; Brazil; Bulgaria; Cameroon; Canada; Chile; China; Colombia; Costa Rica; Cyprus ...

Easterbrook quits McDonald's for Pizza Express

of McDonalds Canada and Latin America. He will oversee McDonald s procurement of food, packaging ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.