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LONDON - Cancer Research UK has relaunched JoinTheFight.org.uk in support of its 'Join the fight...variety of on and offline promotional activity for the campaign. Cancer Research UK appointed Bluhalo ... The microsite is the result of a collaboration between digital agency Bluhalo and Cancer Research UK's internal development team. JoinTheFight.org.uk has an improved user experience that Cancer ...
LONDON -Cancer Research UK is testing its first ever TV legacy drive to increase the number of its...who has left a legacy to Cancer Research UK and remembers how she lost a friend to cancer during ... attention to the fact that over half of Cancer Research UK's research is funded through legacies ... the concept of legacy giving, introduce Cancer Research UK and explain in detail how important legacy income ...
LONDON - Cancer Research UK has appointed Wunderman to handle the advertising for two new...in June and will focus heavily on digital media. Cancer Research UK already works with a number ... " account. Brendan Tansey, the chief executive of Wunderman, said: "It's great to be working with the UK ...
LONDON - Women's lifestyle website Handbag.com has teamed up with Cancer Research UK to raise money...will be encouraged to donate their own favourite handbag to their local Cancer Research UK shop to raise additional funds. Paul Farthing, director of high-value relationships at Cancer Research UK, said: "The auction ... ,000 cases of breast cancer are diagnosed every year in the UK so we are very proud to be working with Cancer ...
LONDON - Digital agency Essence has redesigned and rebuilt a running website for Cancer Research UK.... Speaking to Brand Republic, Adam Forster, senior project manager, internet and new media team, said Cancer Research UK was striving to compete with other charities in what is a very competitive sector ... Mitchell, sales director UK, Spotify, Tim Boddy, executive director, European telecoms investment research ...
LONDON – Cancer Research UK has signed model and former 'I'm a Celebrity... Get Me Out of Here...Marathon to run with her for Cancer Research UK. Cancer Research UK will run a PR campaign to attract ... kilometre event, the Cancer Research UK 10 series, as well as The Great North Run, although no formal agreement with the model has been signed. McAndrew decided to become Cancer Research UK's running ...
LONDON - Cancer Research UK is to launch a Watson Phillips Norman-devised DRTV campaign...The campaign, which breaks this week for one month, will appear on around 30 UK channels, including Five, Sky Movies, Sky Travel, Sky Sports 2, Paramount and History Channel. The ads aim to increase financial contributions from cold male donors towards Cancer Research UK s work. The TV ads were ...
LONDON - Cancer Research UK has launched an integrated campaign through WWAV Rapp Collins...-page pull-out highlighting the events with interviews from celebrities and participants. Cancer Research UK's fundraising target for this year's Race for Life is £46m, and its Race for Life marketing ...
LONDON – Cancer Research UK is launching a direct mail campaign through WWAV Rapp Collins that puts...The research, completed in 2004 by WWAV's planning arm Zalpha, revealed four categories when discussing fears and motivations about cancer: overwhelmed, ostrich, fatalists and realists. The majority ... : "I know it can be hard to read about other people's experiences of cancer. Perhaps even seeing ...
LONDON - Response One has been appointed list planner for Cancer Research UK following a three...to include the planning of all cold direct mail activity for Cancer Research UK's donor acquisition. Christina Bates from Cancer Research UK said: "We were very impressed with Response One's innovative ... requirements." Cancer Research UK's advertising and direct marketing business is handled by Ogilvy & Mather ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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