Cancer Research UK 'plain packaging' by AMV BBDO
27 Apr 2012
AMV BBDO has launched a TV spot for Cancer Research promoting a new report from the charity
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Cancer Research is launching a new campaign, by AMV BBDO, which features real doctors alongside
AMV BBDO has launched a TV spot for Cancer Research promoting a new report from the charity
Cancer Research UK is running a tongue-in-cheek press ad by Rainey Kelly Campbell Roalfe...The ad takes a lighthearted approach and aims to prevent men ever needing to ask for "new balls please" by encouraging them to be aware of symptoms of testicular cancer. The ad says testicular cancer is "over 95% curable" and instructs men to "Know your body and get any unusual changed checked out ...
Cancer Research UK has launched an emotive advertising campaign that asks supporters to pledge £2 a...The ad, by AMV BBDO, features mothers, daughters and husbands talking about their loved ones' lives with cancer. It closes with a shot of one woman sitting alone on a sofa, having lost someone close to her to cancer. The TV spot will be supported by tactical radio and targeted digital activity ...
With work from the BBC, Which?, Pilgrims Choice, Birds Eye, Absolut Vodka and Cancer Research UK..... And I think that there's one commercial here that did just that - Cancer Research UK . It opens ... , Cancer Research UK . This is advertising that demonstrates the power of packaging - in this case ... ? . Hmmm. Which? is used by my dad. He researches different products carefully to ensure he buys just ...
spot for the charity Cancer Research UK....Created by Abbott Mead Vickers BBDO, the ad tells the story through the explanations of many different cancer patients young and old, who each say a few words before the action cuts to the next victim ... people beat cancer. The spot ends with the cautionary note that: As yet it isn t a fight we always win ...
Featuring work from Cancer Research, The Elton John Aids Foundation, Weetabix, Honda, Vo5 and Sony.... No-one wants to belittle efforts to raise money for Cancer Research UK, but these stories of human ... , for Cancer Research UK and the Elton John Aids Foundation. They're both great causes but, then, so are all the 160,000 registered charities in the UK. Cancer Research makes a strong competitive pitch by weaving ...
The give a few bob campaign hopes to raise money and awareness for the Prostate Cancer Research Foundation, so they can continue in their aim to fund independent research into all aspects of prostate cancer. The campaign features former comedian Bob Monkhouse, who died of prostate cancer in 2003 ...
The "support for the woman behind the cancer" campaign launches in cinemas this month....The ad, directed by Julia Fullerton-Batten, features a naked woman decorated in tablets. The tablets fall away one by one to reveal the woman behind it. It is also running on outdoor poster sites and at breastcancercare.org.uk/thewoman. ...
Breast Cancer through a series of images shot by photographer Mario Testino.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.