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Cancer Research UK hunts creative agency

LONDON - Cancer Research UK is seeking an additional creative agency to help it deliver a high...understanding of and engagement with the brand to boost income generation. Cancer Research UK retains Rapp ... and Mediacom, which holds its media planning and buying account. Cancer Research UK is the world's leading independent organisation dedicated to cancer research. It supports research into all aspects of cancer through ...

Cancer Research UK taps into Spotify for Invisible Festival

LONDON - Cancer Research UK is hoping to boost donations through a virtual music event....-goers to donate to Cancer Research UK, by way of thanks for the music. The cancer charity will also have a branded tent, which will have its own play-list as well as links to Cancer Research UK health information ...

Cancer Research UK launches breast cancer awareness logo and campaign

LONDON - Cancer Research UK has unveiled a fresh identity to support its 2009 breast cancer...'s stand-out during Breast Cancer Awareness Month in October and encourage individuals to support its work. The new-look branding uses pink camouflage and will extend to much of Cancer Research UK's breast cancer ... -edition rubber duck. Other activity to take place under the new identity includes a range of Cancer Research UK ...

The Marketing Profile: Natasha Hill of Cancer Research UK

LONDON - Natasha Hill is a stylish woman, and her look suits Cancer Research UK's (CRUK) elegant...to move on to more niche charities that raise funds for research into a specific type of cancer ... with the launch of a brand campaign, created by Abbott Mead Vickers BBDO (AMV), that features cancer patients ... ,' she says. 'It is because of research that people are surviving, and demonstrating this increases ...

Cancer Research UK TV ad features patients in documentary-style ads

LONDON - Cancer Research UK is to launch its first brand campaign to feature cancer patients...by radio ads, posters in Cancer Research shops and a microsite. The latter will include longer films of the people in the ads, detailing how Cancer Research UK's work has helped them. The films will also be seeded ... and increase donations to aid research. Breaking on 12 July with TV ads on ITV1, the campaign will run ...

Cancer Research UK hires 1000heads for advocacy work

LONDON - Cancer Research UK has hired global word-of-mouth agency 1000heads to help it nurture...marketing at Cancer Research UK, said: We feel that there is a lot of opportunity for us to harness word ... The cancer charity has tasked 1000heads with building and maintaining relationships with on- and offline communities and driving conversations about specific fundraising projects. The charity will also ...

Cancer Research UK ties with Sportsdirect.com on Race for Life

LONDON - Cancer Research UK has signed up sports retailer Sportsdirect.com as official sportswear...year and more than 230 events will take place across the UK this summer. ...

Cancer Research UK campaign supports removal of tobacco brands

Cancer Research UK has created a hard-hitting marketing campaign to highlight the impact of tobacco...branding on tobacco packaging, supported by a series of press ads. The film coincides with Cancer Research's latest report that identifies young people and women as the key target groups for tobacco ...

Cancer Research highlights progress with latest marketing push

Cancer Research UK is rolling out a brand marketing campaign next Monday (12 July), which...Research UK, said: "Cancer research is an incredibly complex area and, for many people, it can be difficult to understand exactly how Cancer Research UK is making progress in beating cancer. "Through this campaign, our aim is to show how research carried out by Cancer Research UK has helped save millions of lives ...

Tesco ends Race for Life headline sponsorship

Tesco's headline sponsorship of Cancer Research UK's Race for Life is coming to an end after 10...first TV ad campaign to raise awareness of the event. Cancer Research UK is now seeking new sponsors ... . She added: "Cancer Research UK s Race for Life event series presents a real opportunity for corporate ... The race is the UK s biggest women-only fundraising event, and has generated more than 360m since ...

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