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The relationship between the Cancer Research Campaign and the food chain Iceland dates from...The relationship between the Cancer Research Campaign and the food chain Iceland dates from January 1996 when the CRC noticed from its research that many UK children were not eating ... cancer in later life. And on the basis of CRC s research, David Blunkett MP has announced a back ...
were perceived most negatively. The research explored the importance of good corporate citizenship, which the researchers believe is a crucial part of branding. Trust is at the heart of relations with customers, regulators and government, said Leslie Sopp, CA marketing research head ...
UK retailers are putting a brave face on the current global crisis, insisting it's business ... of further job cuts across the private sector in the wake of the 11 September terror attacks, UK consumer spending is showing no signs of slowing down. According to research last week from the CBI's monthly ...
Nike UK has approached several PR agencies about promoting its first UK NikeTown superstore...Nike UK has approached several PR agencies about promoting its first UK NikeTown superstore. Pitches will be held next week at the earliest, according to a Nike spokesperson, with a cross-section of small, specialised and large agencies. A summer opening date is expected for the store, sited ...
Fast-food giant McDonald's is reviewing its UK PR strategy with agency hires looming early next...- around one year ago. McDonald's opened its first UK outlet in 1974. It now has more than 1,200 restaurants in the country. Its UK corporate HQ is in East Finchley. ...
FASHION: Online independent fashion retailer Discoo.co.uk is planning to bring in its first PR firm
Burger King has, fittingly, hired Cow PR as its first retained UK consumer agency as the fast-food giant moves to rebuild its brand in the country. Burger King UK and Europe consumer and brand manager Lesly Hughes said Cow was preparing a 'proactive UK consumer brand-building campaign' around Burger King ...
Ketchum s Drobis eyes UK acquisitions...Ketchum s Drobis eyes UK acquisitions Ketchum PR chairman and chief executive David Drobis was in London this week looking at potential UK acquisitions in its core growth areas of corporate ... the UK including cinemas, social and bingo clubs, public houses, night clubs and theatres ...
Leading supermarket retailer Tesco has selected APCO UK to handle its public affairs....Leading supermarket retailer Tesco has selected APCO UK to handle its public affairs ... is handled by GPC Scotland. - APCO UK has won a competitive pitch to handle UK public affairs ... . The agency has also been retained alongside its sister PR company GCI to handle communications for the UK ...
Oil giant Shell International is losing its UK external affairs chief Nick Welch after five years...Aram. Welch's post in the UK involves overseeing social investment (including community relations ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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