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Cancer Research UK 'plain packaging' by AMV BBDO

AMV BBDO has launched a TV spot for Cancer Research promoting a new report from the charity

Cancer Research UK campaign supports removal of tobacco brands

Cancer Research UK has created a hard-hitting marketing campaign to highlight the impact of tobacco...branding on tobacco packaging, supported by a series of press ads. The film coincides with Cancer Research's latest report that identifies young people and women as the key target groups for tobacco ...

Private View: Dave Trott and Sarah Golding

With work from the BBC, Which?, Pilgrims Choice, Birds Eye, Absolut Vodka and Cancer Research UK..... And I think that there's one commercial here that did just that - Cancer Research UK . It opens ... , Cancer Research UK . This is advertising that demonstrates the power of packaging - in this case ... ? . Hmmm. Which? is used by my dad. He researches different products carefully to ensure he buys just ...

Catch the sun

Cancer Research UK is seeking an agency to help it launch its latest SunSmart campaign, aimed at 16

PLMR appointed by Arthritis Research UK

PLMR has been appointed by Arthritis Research UK for a brief to raise the profile of arthritis...follows the appointment of Tracey Loftis to Arthritis Research UK as head of policy and public affairs, who joined last year from Cancer Research UK. The agency has been brought on board for an initial ... grants into researching all types of arthritis and related conditions. PLMR account director Chris ...

Breast Cancer Care trials 'hard-hitting' ad approach

Breast Cancer Care is to swap its pink-themed messaging for a more hard-hitting positioning...the cancer . The ads show a confident woman with a mastectomy scar, no hair or clothes, covered in pills. Breast Cancer Care hopes to achieve greater cut-through with the more hard-hitting approach, having struggled for brand awareness against Macmillan Cancer Support and Cancer Research UK. Jane Heath, head ...

Healthcare: On the Agenda - Study redefines breast cancer

,000 women in the UK and Canada. In what was dubbed a completely new way of looking at cancer, researchers ... . PR strategy Cancer Research UK, which co-funded the research, held a press conference at which its ... . 1,000 - Number of UK women who die of breast cancer per month* 50% - Rise in diagnoses in Britain ...

MHP Health Mandate called in for blood cancer brief

the need to speed up access to new drugs for blood cancer sufferers....The appointment comes after Leukaemia Lymphoma Research launched a Trials Acceleration Programme (TAP), connecting a UK-wide network of hospitals aimed at giving blood cancer patients faster access ... cancers. L L Research s chairman of fundraising is Tony Blair s former comms director Alastair ...

Voluntary sector: Footballers kick-start blood cancer cause

As part of its Give Blood Cancer the Red Card campaign, Leukaemia & Lymphoma Research wanted...Campaign: Give Blood Cancer the Red Card Client: Leukaemia Lymphoma Research PR team: In-house Timescale: January-February 2012 Budget: 1,000 OBJECTIVES To raise awareness of blood cancer, the charity and its events, and the hospital's involvement in the new network. STRATEGY AND PLAN Ex ...

World Cancer Research Fund hires Sarah West for top comms role

The World Cancer Research Fund (WCRF) has appointed a head of comms from the International HIV.... As well as leading her comms team in efforts to communicate the charity s cancer prevention work across ... . This will include working with its global network of members to promote the scientific research work being conducted into how cancer risk is related to diet, physical activity and weight management. She said: The team ...

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