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Andrew Mercer, former advertising director of the Radio Times, has joined Scout Media...Mercer has been tasked with developing tailored print ad packages for advertisers, ahead of the Olympics, and with bolstering Scout London's integrated advertising proposition across its print, online and mobile device editions. His experience includes an 11-year tenure as advertising director for Radio ...
The International Olympics Committee yesterday announced that Tokyo has made its shortlist ... campaign. Tokyo 2020 president Tsunekazu Takeda said: The agency s broad international perspective ... and deliver a legacy of long-term benefits for Tokyo, Japan and international sport. Weber Shandwick ...
The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account....The agency won the account after a competitive pitch against Now and CHI Partners. The win is expected to be ratified by the Co-op board next week. DDB is believed to have withdrawn on the eve of the pitch as a result of its merger with agency Adam Eve, which handles the John Lewis advertising account ...
The high street chain has hired Helen Lacey, chief press officer at Which?, as its senior PR manager. She has been brought in to handle the company s corporate, international, personal finance and social media comms as well as the promotional work around Debenhams.com. Focus PR account manager Kate ...
. It is understood that the review is tied to an increase in advertising spend ahead of an update of Experian ...
to handle the 2 million advertising and digital account for the Jordans brand, which was previously ...
the News International business....as an integrated agency with a single P L and be part-located at News International's offices in Wapping. Before ... appointed last month to handle the consolidated 28 million News International account. ...
Agency Assessments International, the pitch consultant, is ditching the traditional pitching
advertising account....was responsible for using the TV presenter Paddy McGuinness in BetVictor's advertising. The most recent campaign ...
At Fold7, Howard will oversee planning as well as revamp the agency's positioning. He will work across clients such as Carlsberg and Nike. Howard, the former international planning director at Saatchi Saatchi, launched Johnny Fearless just over a year ago with Neil Hughston and Paul Domenet ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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