News Brief: Hudson Sandler appointed
29 Feb 2008
profile among the international financial media. The account will be headed up by Hudson Sandler's CEO
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Microsoft's £2m account
27 Mar 2009 | by Alec Mattinson
of international PR Oliver Roll. 'With a new consumer and online division it seemed a good time to look for a new ...
Vodafone leads way on branded content
03 Mar 2006 | by Daniel Rogers, Editor, danny.rogers@haynet.com
of advertising. But occasionally an initiative comes along that demonstrates how PR can be more powerful than...Vodafone's 2006 live music programme 'TBA' is just such an initiative (News, p1). Advertising will play its part, but the whole idea of the project is to get the target audience - 18 to 24-year ... brands today, Vodafone has avoided simply slapping its logo on the standard circuit of festivals and gig ...
Vodafone policy sage to become BPPA chairman
16 Sep 2005 | by Ravi Chandiramani
White to the new role of chairman where he will spearhead the London lobbying firm's international
Phones4u plans consumer hire
16 Sep 2005
advertising and marketing campaign in the run-up to Christmas.
Siemens in Italian stunt for 3G phone
19 Aug 2005
content for the phones on their missions, which may be used as advertising at a later stage,' said WS ...
Profile: Big Apple to Orange - Scott Jacobson, PR director, Orange
19 Aug 2005 | by Tom Williams
France Telecom in 2000, Orange is now part of an international corporation. FT hopes to use the brand ...
Campaign: Mobile brand frames pictures with fashion - Promotion
13 May 2005 | by Mary Cowlett
Mail and OK!, with further regional interest from the Croydon Advertiser, Yorkshire Evening Post ...
Campaign: Midnight lifts sales for Korean phone maker - Consumer PR
15 Apr 2005 | by Stephanie Siegle
. With no advertising or direct marketing activity, owing to budget constraints, Unique brought Midnight Communications ...
T-Mobile hunts chief as Devereux departs
01 Apr 2005 | by Richard Cann
international duties as VP marketing and product PR had decreased since replacing Neil Lovell as T-Mobile's top ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
