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The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising roots with a TV spot directed by Becky Martin, the producer of Channel 4 comedy series 'Peep Show'. The ad features mobile phones discussing what they are used for by their owners and follows campaigns ...
at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Advertising David Howard , the co-founder of Johnny Fearless , has left the agency to join ... News , its new agency unit that launched to service the News International business. ( Campaign ... ) Breakdown service RAC has appointed former News International sales director John Orriss to head its ...
. It is understood that the review is tied to an increase in advertising spend ahead of an update of Experian ...
advertising account....Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ... first aired in 2009. The brand s advertising has been supported by DM, digital and experiential work ...
international congress, held every three years. This time, the organisers have reduced the consideration set ...
and Tesco are international if not global and increasingly globalising their operations. It s a question ...
Litchfield, agency MD for nearly a quarter of a century, has been replaced in the role by Jo Lloyd, formerly director of the corporate and business-to-business team. The move also follows on from the recent departure of former associate director Graeme Buck to become head of PR and internal ...
will continue to handle the brand's advertising. Last year, Investec struck a deal with the England and Wales ...
£5 million advertising account....The agency picked up the business after a pitch process that began in March. It is thought Quiet Storm will boost Claims Direct's advertising activity over the next year to cut through ... and buying for the brand. Claims Direct, which previously created its advertising in-house, was once ...
The Financial Services Compensation Scheme is looking for an agency to handle its advertising
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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