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LONDON - Carlsberg UK has launched a new initiative aimed at helping the ailing pub sector market...of 6 pubs closing per day. David Scott, head of on-trade customer marketing for Carlsberg said: Now ...
Carlsberg UK is to extend into the on-trade wine sector with the launch of a premium range called...The brewer is supporting the introduction of the wine with a direct mail campaign, created by Rave. Cellar Selection is being promoted to 5000 existing Carlsberg corporate customers as well as prospective on-trade wine buyers. The mailing offers background information on the wine, advice on food ...
LONDON - Billington Cartmell has created a global through-the-line campaign for Carlsberg using...It is the first project for Carlsberg Breweries since the integrated communications agency ... the existing Carlsberg brand identity. A number of executions have been developed, depicting Carlsberg ... execution, a Liverpool scarf unites the fans at Anfield to Carlsberg drinkers in bars around the world ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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