30 Aug 1996
| by EMMA HALL
, Keoghans Ale from the
Federation Brewery, and Calder s Cream from Carlsberg-Tetley. Fuller s
London ...
29 Aug 1996
Carlsberg-Tetley marketing controller on Castlemaine XXXX, Clive
Briscoe, is a Mancunian, working...Carlsberg-Tetley marketing controller on Castlemaine XXXX, Clive
Briscoe, is a Mancunian, working in Burton-on-Trent, marketing
Australian lager. To confuse him still further, Mix is casting him away
on our desert island - although he is allowed to take five objects and
one book to sustain him ...
29 Aug 1996
signed up Carlsberg to sponsor its Sports
Update programme.
The show will be re-branded as Carlsberg Sports Update, from this week
until the end of the year.
IPC promotion
IPC ...
16 Aug 1996
| by JIM DAVIES
Carlsberg-Tetley a cool pounds 1 million - the most that s ever
been spent by an advertiser in a single ...
for the vast majority of the total beer market, says
Clive Briscoe, Carlsberg-Tetley marketing controller ...
as the big five -
Carling Black Label, Fosters, Heineken, Carlsberg and Castlemaine XXXX -
struggle ...
09 Aug 1996
| by MAIRI CLARK
worked with Glen before, on the Carlsberg-Tetley
roster and, with Alan joining us, I feel we ve got a ...
K four weeks ago (Campaign, 12 July) after two
years work on Carlsberg, the agency s flagship ...
09 Aug 1996
| by CAROLINE MARSHALL
, according to
Carlsberg-Tetley, the most money ever spent by one advertiser in a
single night on British ...
, the lagers marketing controller at Carlsberg-Tetley,
said: Castlemaine XXXX is known for its irreverent ...
08 Aug 1996
| by SHARON MARSHALL
s owner, Carlsberg-Tetley, will air all nine ads during the
movie Demolition Man on August 17, breaking ...
-T s brands which started with
Carlsberg and will include Tetley Bitter later this year.
This launch ...
02 Aug 1996
| by ANNE-MARIE CRAWFORD
The expected merger between the UK brewing interests of Bass and Allied
Domecq s Carlsberg...The expected merger between the UK brewing interests of Bass and Allied
Domecq s Carlsberg ...
quarters of
the Bass business, and the Leith Agency. The Carlsberg-Tetley business
is split between ...
commented: Bass is a big centraliser.
Talk of a Bass and Carlsberg-Tetley review was sparked ...
02 Aug 1996
Carlsberg - the festival s official brew -
and rival liquor, Mickeys Big Mouth beer...., between Carlsberg - the festival s official brew -
and rival liquor, Mickeys Big Mouth beer.
Carlsberg signed a five-year contract with the rock festival last year
and thought it had it sewn up, bevvy-wise. However, the Mickeys tribe
cheekily erected two banners in full view of the Carlsberg tent ...
01 Aug 1996
The lager wars took a fresh twist at the recent Phoenix Festival when
principal sponsor Carlsberg...Carlsberg decided to flex its corporate muscles in a
modern-day version of David and Goliath. Unfortunately for Carlsberg,
the slings and arrows of outrageous fortune were still weighted in
favour ...
-a-side footie.
But Carlsberg, plagued by the sense-of-humour-bypass-syndrome which so
often follows ...