to remove filtersNEWS: BRIEFS
12 Dec 1996
s pounds 200m bid for Carlsberg-Tetley. The MMC is concerned that Bass would be in an unfairly ...
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MARKETING FOCUS: Looking back on ’96
19 Dec 1996 | by JAMES CURTIS AND KAREN DEMPSEY
the category too far was Thickhead, an alcoholic tangerine flavoured fizzy jelly drink from Carlsberg ...
THIS WEEK: Briefs
18 Jul 1996
Carling claim Carling Black Label is claiming victory over official Euro 96 sponsors Carlsberg, saying total sales rose by 28% during the tournament and off-trade sales were up 72%. Carlsberg claims a sales increase of 20%. Smoke signals BST-BDDP has created a TV campaign for First ...
SUPPLEMENT: SALES PROMOTION AWARDS; Consumer promotions
09 May 1996
Merit Client: Carlsberg-Tetley Brewing Consultancy: Saatchi s ingenious smoothometer ...
THIS WEEK: STOP PRESS
02 May 1996
next week. Carlsberg-Tetley is relaunching its 7.2% alcohol-by-volume Elephant beer brand ...
ADVERTISING: BRIEFS
28 Mar 1996
-Cola Cup last weekend. The ad was part of Carlsberg s Euro 96 support and was created by K Advertising ...
BELOW-THE-LINE: BRIEFS
07 Mar 1996
Carlsberg kicks off...Carlsberg kicks off Carlsberg, the official beer sponsor of Euro 96, is launching Win probably the best seats in the world through agency Promotional Campaigns. There are 1,500 tickets on offer, with Matchballs and T- shirts for runners up. CIC plays Countrywide CIC has ...
THIS WEEK: Mint tackled in Euro 96 dispute
29 Feb 1996 | by CONOR DIGNAM
, Carlsberg and Coca-Cola, claims the pounds 2 coin infringes Euro 96 copyright. Along with the 11 ...
ANALYSIS: Red card for Euro 96 coins’
29 Feb 1996 | by CONOR DIGNAM
of the event s 11 major sponsors, including Canon, Fuji, Carlsberg, Mars-Snickers and Coca-Cola, who have ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
