to remove filtersSTOP PRESS
05 Aug 1999 | by ALEXANDRA JARDINE
of Five. Carlsberg-Tetley has appointed Claydon Heeley to handle its pounds 4m below-the-line account for Carlsberg lager, which includes promotions around its sponsorship of next year s Euro 2000 ...
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WHEN THE SELLING GETS TOUGH ... Sales are plummeting, the audience has scarpered and rival media have moved in for the kill. So how do the sales staff cope? Rob Gray reports
04 Oct 1999 | by ROB GRAY
to shed its joke image among some serious advertisers. Procter & Gamble, BT and Carlsberg ...
MEDIA: Briefs
29 Jul 1999 | by IAN DARBY
marketing manager for Irish whiskeys at Campbell Distillers. MTV has signed up Carlsberg, Compaq ...
PROFILE: Man United’s new signing - Peter Draper, Group marketing director, Manchester United
29 Jul 1999 | by IAN DARBY
experience of dealing with sponsors including Kellogg and Carlsberg. Draper s show-business side still ...
Key Euro 96 sponsors turn down deals for 2000 event
01 Apr 1999 | by IAN DARBY
are Carlsberg, Coca-Cola, Fujifilm, JVC, MasterCard, McDonald s and a computer games company - thought ...
AGENDA: Can the FA meet its goals? - A growing football industry and lucrative sponsorship and broadcasting deals are boosting the sport But is the FA ready to meet the commercial challenges and take advantage of the opportunities, asks Ian Darby.
14 Jan 1999 | by IAN DARBY
with Carlsberg-Tetley and Umbro on deals with the FA. He says: The majority of sports bodies wouldn t stand up ... Cup) Carlsberg (FA Vase) Umbro (FA Trophy) Walkers (Youth programmes) Coca-Cola (Charter ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
